Watch out Nike: Under Armour is coming to get you | PR Week
Under Armour Is Swinging for the Stars - The New York Times
Under Armour terminates 15-year, $280 million apparel deal with UCLA over lack of 'marketing benefits' - CBSSports.com
A New Force in American Football | UA Newsroom
Women in Sports Marketing: Under Armour & MediaMonks Featured Fireside Chat - YouTube
Sean Eggert - SVP, Global Sports Marketing - Under Armour | LinkedIn
Sean Eggert Joins UA as SVP of Global Sports Marketing | UA Newsroom
Under Armour - Technology and Operations Management
Stephen Curry's NBA brand booming with Under Armour, more - Sports Illustrated
Content Marketing Showdown: Under Armour vs. Nike
Under Armour | Alex+Tom
Under Armour leads Olympic marketing shake-up after 'rule 40' changes
Under Armour to discontinue record apparel partnership with UCLA | Fox Business
What Every Entrepreneur Can Learn From Under Armour's Early Beginnings | Fortune
Under Armour Launches I WILL™, Its Biggest Ever Global Marketing Campaign
Under Armour Marketing Mix
An Inside Look of the Sports Marketing Industry from an Under Armour VP | Maryland Smith
The Only Way Is Through | UA Newsroom
Under Armour removes marketing executives amid review of spending practices, report says – Baltimore Sun
Under Armour Sponsorship: A look at the 2018 SXSW activation and sponsorship strategy | Elevent – sponsorship marketing agency
Lessons from the new Under Armour marketing plan: Your story matters
Elite Baseball Announces Partnership With Under Armour | HallPass Media | Sports Marketing Agency | Orange County
Report: Under Armour calls time on NFL licensing deal in latest marketing retreat - SportsPro
Under Armour Marketing Strategy & Marketing Mix (4Ps) | MBA Skool
